Month: May 2015
A Pretty, New Intranet Will Fix All Your Communication Issues (Not!)
Aaron V Sandeen
Is a solid enterprise communications strategy a pretty new intranet site? Would our employees feel the love if we sent out a monthly newsletter? If the CEO tweeted, would everyone completely understand the vision? These seem like silly questions but I hear people offer them up as solutions all the […]
Dear Disruptive Force
Aaron V Sandeen
Subject: Become a Disruptive Force Dear CEO, As you know we are going through very innovative and disruptive times. New technologies and ways to use technologies are being invented every day. I’m sure you feel the pressure from within your organization, from your board and from your customers that you […]
Startup – action, motion or direction?
Aaron V Sandeen
startup 1. the action or process of setting something in motion. 2. a newly established business. Combining the two definitions you get – the action of setting a new business in motion! I started this blog to help me communicate the journey of our new business venture Zuggand. In this […]